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Michael Shih

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Asia Managing Director

 

Michael is Aurora’s Asia Managing Director, reporting to Asia CEO Jack Huang.

He is responsible for the general business operations, daily management, corporate development, strategic planning and the handling of legal affairs.

Michael came to Aurora in 2010, bringing 26 years of experience in sales, marketing, manufacturing and corporate management in the industrial machinery sector. His experience has played a key role in the continued development of Aurora’s global OEM and ODM sales and vertical integration with equity partners in LED EPI/packaging.

Prior to joining Aurora, Michael was the President of Taiwan-based Falcon Machine Tools, achieving a 35 percent increase in EPS in his two years of leadership. Michael has held past roles in leadership internationally, working as President at Chevalier Machinery Inc. in Los Angeles, Calif., Vice President and Overseas Division Head at Victor Taichung Machinery in Taiwan, National Sales Manager at Fortune International, Inc. in New Jersey and Director at Victor Europe B.V. in the Netherlands.

He holds a Bachelor’s Degree in Mechanical Engineering from Tamkang University, Taiwan. He is married with one child.

 

Registered South Africa Address: Aurora Lighting (Pty) Ltd | Building 6, Ground Floor | Pinewood Office Park | 33 Riley Road, Woodmead | Gauteng, South Africa

TEL: +27 (0) 11 234 4878 | FAX: +27 (0) 11 234 3460

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